JANUARY MONTHLY EVENT
JANUARY 2025 MONTHLY EVENT
The Art of Selling
with Allison Tyler Jones
JANUARY MONTHLY EVENT
The Art of Selling
with Allison Tyler Jones
Monday, January 13th, 2025
3:30pm - 8:00pm
Free for TCPPA Members
$99 for Guests
TCPPA invites you to spend the evening with industry leader, Allison Tyler Jones (also known as "ATJ"), as she conducts a crash course in creating a sales process that will shift your mindset about selling, educate your clients early and often and, more importantly, allow you to do it all without feeling manipulative or salesy.
Allison Tyler Jones is sponsored by
WHCC is a Platinum Sponsor in the TCPPA Vendor Partner Network
Are you tired of hearing the same old objections during a sales
appointment with a client? It sounds something like this:
“I don’t have to decide right now, do I?”
“Wow, I had no idea this would be so expensive.”
“I need to go home and measure my walls first.”
“I need to talk to my spouse about this first.”
“You keep all of these images so I don’t have to order now, right?”
If this sounds all too familiar, you might be missing a step, (or two) in your sales process!!
TCPPA Member Registration
Click the button below to log in to your TCPPA member account to register for free.
Guest Registration
If you aren't a TCPPA member yet, click below to secure your seat to this event at our event rate of $99.
Don't miss this event with ATJ!
KEY TAKE-AWAYS FROM THIS EVENT:
You will learn to Sell Yourself First by creating a Value Inventory for your business which will cement, in your own mind, how much you, your talents and your service brings to your client's lives.
Sell on Value, Not Price by communicating value in everything you do (from social media to website) and how to rid yourself forever of the addiction of marketing on price.
Pre-Sell with A Process that ATJ uses in her portrait studio every single day. She’ll walk you through step-by-step how she quotes her clients during a consultation that pre-sells the work before she ever picks up a camera.
Whether you love selling or avoid it like the plague, selling portraits is a unique skill set that can be learned and enjoyed. Spend some time with ATJ, and you’ll emerge able to sell your own portraits like never before.
Cost:
Free for TCPPA Members
$99 for Guests
Please Note: all attendees must register to attend! Please indicate if you are a member or guest to start registration below.
Who this Workshop is for:
Whether you’re just starting out or looking to refine your skills, this workshop is designed for photographers at various stages of their journey:
Novice Photographers
If you’re new to newborn photography and feeling overwhelmed by posing and lighting, this workshop will provide you with foundational skills and confidence. Learn how to set up your studio, pose newborns effectively, and achieve beautiful results with practical, step-by-step guidance that will keep your clients coming back for more.
Family Photographers
For those who specialize in family sessions and want to add newborn photography to your offerings, this workshop is perfect for your business. Gain insights into newborn posing workflows, learn how to handle and comfort babies, and understand how to integrate newborn photography into your existing business with ease.
Experienced Photographers
Even if you’re already skilled in photography, mastering the nuances of newborn posing and studio lighting can elevate your work. This workshop will refine your techniques, introduce new methods for handling and directing newborns, and offer advanced tips to enhance your portfolio and client satisfaction.
No matter where you stand in your photography career, this workshop offers valuable knowledge and hands-on experience to help you excel in capturing beautiful newborn portraits.
Whether you specialize in newborns or not, the skills you'll acquire at this event will enhance your photography across the board.
"I've been a member for over 3 years now and I love the diversity of the events! Even if it's not something I typically photograph, I always learn something that will apply to my business!"
- Jeannine P.
TCPPA Member Registration
Click the button below to log in to your TCPPA member account to register for free.
Guest Registration
If you aren't a TCPPA member yet, click below to secure your seat to this event at our guest rate of $99.
EVENT DETAILS:
Date:
Monday, January 13th, 2025
Time:
3:30pm – 8:00 pm
Location:
Holiday Inn & Suites St. Paul NE
8511 Hudson Blvd, Lake Elmo, MN 55042
Pavilion Event Space
Cost:
Free for TCPPA Members
$99 for Non-Members
General Schedule of Events (subject to change):
3:30 - Check-in and Socialize
4:00 - Welcome and Announcements
4:15 - Speaker Presentation
5:15 - Break and Social
5:45 - Speaker Presentation
6:30 - Round Table Implementation Discussion and/or Hands-on Lighting Demo (if applicable)
7:30 - Discuss Findings & Conclusion
8:00 - Closing and After Party
What to Bring:
Notebook & Pen - and make sure you're caffeinated!
MEET OUR FEATURED SPEAKER
Allison Tyler Jones,
CPP, M. Craftsman
Allison Tyler Jones is not normal. She doesn’t sell digital files but she DOES own one of the most profitable portrait studios in the country.* Allison believes portrait photographers can have it all; that you can create beautiful artwork AND have a successful business at the same time, and she does exactly that by daily designing wall art, family galleries and custom albums for her client’s homes.
Allison’s immediately recognizable photographic style is “lifestyle-meets-commercial-with-a-dose-of-chaos.” She calls it Art That Happens to Be Your Family. Allison has authored four books on photography and was the recipient of PPA’s Excellence in Business Education Award from PPA. Allison has taught thousands of photographers to value what they do and build better businesses as a result. As the host of The ReWork Podcast, she interviews industry leaders and inspires portrait photographers everywhere to uniquely brand, profitably price and confidently sell their best work. Running your own business is hard and Allison is excited to share her down-to-earth, practical advice to help make your business the best it can be.
*According to Professional Photographers of America – PPA, Benchmark Survey.
Ready to elevate your newborn photography?
Click the link below to secure your spot in this transformative workshop and start capturing those perfect newborn moments!
TCPPA Member Registration
Click the button below to log in to your TCPPA member account to register for free.
Guest Registration
If you aren't a TCPPA member yet, click below to secure your seat to this event at our guest rate of $99.
Event Location
Holiday Inn & Suites St. Paul NE
8511 Hudson Blvd
Lake Elmo, MN 55042
This event will be held at The Holiday Inn & Suites Pavilion event space located in Lake Elmo, MN.
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